You know exactly who your customers are. TOPS has the solution that allows you to reach them no matter where they are online through Targeted Display.
Search Engine Marketing (SEM) or “pay per click” is text promotional ads across ALL search engines. TOPS provides daily bid management and keyword analysis to drive leads to your site.We know your customers are searching for you, let TOPS ensure you are being seen!
Search Engine Optimization(SEO) is a service that builds your trust through organic results. When you search you business, services or products and find your business listed on the 3rd page, SEO improves your listing rank.
SEO takes time and will not change overnite. We will update our website on and off-page to improve your rankings on all search engines!
Geofencing is a location-based service in which an app, website or other software program uses RFID, Wi-Fi, GPS, or cellular data to trigger a targeted marketing action including (but not limited to) sms, email, social media ads or app notifications when a mobile device or RFID tag enters or exits a virtual geographic boundary, known as a geofence.
A very powerful way to deliver targeted messaging to a potential customer.
From a hyper-local solution which allows you to target down to a 2-mile radius or even a specific address, to a nationwide mobile campaign, we have the access to most mobile apps and wap pages. This also includes tablet inventory so you can have access to your audience on multiple devices. Our mobile targeting capabilities range from geo fencing to category and behavioral in order to fit our client’s needs. Examples:
- Geo-fenced retargeting
- Rich media
- Advanced audience
Addressable Geofencing takes offline data historically used for marketing such as direct mail and reaches that audience on their digital devices. Addressable Geofencing brings to advertisers a powerful, efficient, and accurate new way to target specific households and businesses with digital advertising.
So Why Addressable Geofencing?
- Highly precise. Targeting is based off of plat line data from property tax and public land surveying information to maximize precision of addresses being targeted.
- Improved reach over IP-based solutions, which are being limited due to truncation of IP addresses in programmatic advertising.
- Effectively and efficiently onboard offline data. Create granular audiences from CRM systems and other offline databases (e.g. automotive lease renewals, households using internet but not video/cable, etc.).
- Responsive design
- Mobile site
- Microsite/landing page
- Site redesign
- Customized quotes
Double opt in, responsive database of over 150 million consumers and 30 million business listings. Targeted data segments include:
- personal interest
- purchase interest
- financial information
…and more. Custom creative design done in house at no extra cost to the customer.
Native advertising is sponsored content that looks and feels like an article. While these are clearly marked as sponsored they look and act the same as other articles in the homepage content feed.
A well-blended way to let your customers know you are the expert in your field.
Social Media Strategy
Having a social media strategy is key to delivering your message! But – you should also benefit what what you post and advertise!
We can target customers based on behavior, likes, location, general interests, and even retarget them if they’ve visited your website! We can design a Facebook, LinkedIN, or other social media page from scratch for your business, as well as create the ads and copy for a campaign.
Remove the stress from you and your team and allow us to stay on top of it!
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